An email list of thousands of leads is not 100% profitable if it has spam complaints and inactive subscribers. You have to clean it to optimize results. Matter of fact, it should be cleaned regularly. Email scrubbing will keep only the valid email address, and…
An email address becomes invalid for many reasons. 1. Recipients’ job or position which results in an inactive email address 2. Shutting down of a business makes the domain non-existent 3. Typos or syntax errors in the email address 4. Email service provider closing down…
Email marketing is not something new. The number of global e-mail users is expected to grow to 4.6 billion users in 2025. The users number growth is due to the effectiveness of its marketing. 47% of marketers agreed that email is the most effective marketing…
When was the last time you cleaned your email list? If you can’t remember the last time you did, then you have to clean your email list. Otherwise, you are wasting time and effort on marketing emails to people who send your emails to the spam…
To send thousands of emails manually in an email campaign can take a full day. There are already so many tasks to do before hitting that send button. There is a copy to write, images to source, an email to format within your email service…
Doesn’t it sound like a nightmare to have your emails bounce? For an email marketer, there is nothing worse than bounced emails. Because bounced emails inflict your sender reputation and email deliverability. With every mail that bounces, you are bleeding out a valid recipient’s mail…
Doesn't it feel like a nightmare to bounce your emails? For an email marketer, there's nothing worse than bounced emails. Because returned emails inflict on your sender the reputation and deliverability of emails. With every email that bounces, you bleed a valid recipient's email server….
Doesn't it sound like a nightmare for your emails to bounce? For an email marketer, there's nothing worse than bounced emails. Because bounced emails inflict your sender reputation and email deliverability. With each email that bounces, you're bleeding a valid recipient's mail server. The truth…
If invalid email addresses on your list increase by only 1% it can decrease your deliverability by 10%. It’s scary, I know. How a small percentage of invalid and inactive emails can result in a giant leap in your email deliverability. This is where email…
Email open rate is the fine line of the success of your email campaigns. You need your subscribers to open your email so you generate new business from email marketing. By now, you probably wonder, what makes a good email open rate? The open rate depends…